Cherry Hill, New Jersey
Xtreme Lash Stylist Since 2007
Doll The Lash Bar
10 Things about ME and Why I LOVE to Lash:
What was your occupation before becoming a lash stylist?
I was a cosmetology educator and a hairstylist.
Tell us a little more about it:
I loved being surrounded by stylists who were full of life, creative, and dedicated to making people look and feel their best. I loved the “magic” I was able to create with just my hands and a few tools. The looks that were created were priceless to the clients, and they looked forward to the time spent with me. As an educator in the field, I loved being a mentor and facilitating creative ways to enhance a client’s beauty. From hair to lashes, my passion has placed me in an unbelievable opportunity to change the lens people see themselves through…and I love every day more than the last
What prompted you to look for something new?
I began looking for something new because I was hungry for knowledge. I’m a firm believer that to be successful in this industry, a stylist must be self-motivated and always be aware of what is out there. You never know when you may stumble across something that can change your life forever. I was very happy in my career as a hair stylist and cosmetology instructor, but I wanted to learn innovative, fun ways to enhance beauty.
What interested you about them?
I loved the idea of how something as tiny as eyelashes could have such a huge impact on a woman’s beauty and self-confidence. I also appreciated the delicate art of precision that was involved, because I am a very detailed person about mostly everything. Back in 2007, I knew that lash extensions were fairly new but, I was confident that they were here to stay and not just “another” beauty trend.
What made you choose Xtreme Lashes?
Based on my extensive research, I chose Xtreme Lashes because I wanted to be trained by a company that was founded by high standards, such as safety, sanitation, and maintaining lash integrity. I wanted to be part of a brand that had global recognition and that was recognized as the #1 eyelash extension company in the world. It was important to me to do lashes, but I wanted to do lashes with a brand that not only was a good fit for me, but also a brand my clients could easily trust.
What do you think makes Xtreme Lashes different than the rest?
I believe Xtreme Lashes is different from the rest because we have an award-winning cosmetics line that is lash compatible. The customer support they offer is unparalleled across all industries, not just eyelash extension companies; they truly want every stylist to be successful in their lash career. They don’t just train you and then send you on your way. They help you become successful in so many ways. For example, my business has grown faster than I could have ever imagined since becoming listed on their Directory. The troubleshooting department is phenomenal. They have helped me learn through the numerous challenges I encountered as I developed my skills as a lash artist. Having 24 hour access to their online videos/tutorials/information/etc. gives you the help you need outside of normal business hours. I also appreciate the extensive research and testing that is done before they put out a product, which means they are very selective what products they put their name on. Overall, Xtreme Lashes is ahead of the pack and finds ways to continue to push the envelope, just when I think they have reached the top. Their amazing products coupled with their tremendous support is the reason why I was able to open a successful lash business.
What makes your salon different?
What makes Doll The Lash Bar different is that we are a niche salon. We are the first lash bar in South Jersey, where semi-permanent eyelash extensions are an art, and not just another service. Our only focus is to transform the eyes. We pride ourselves in true lash customization and upholding Xtreme Lashes’ high safety and sanitation standards. All lash work is performed by a highly-skilled Advanced Certified Lash Stylist. We are truly dedicated to safe lash application, ensuring that lash integrity stays intact, while inner beauty is released. We value continued education, and always have the client’s best interest in mind.
What is your biggest challenge?
As a new business owner, my biggest challenge is juggling business and family. I have overcome by keeping myself self-motivated by the thoughts of providing a better life for my two young children.
What ran through your mind when you attended your first training?
When I attended my first training I thought that I would never master eyelash application. It was the most difficult challenge I had ever attempted in the beauty industry. The lash extensions were so small to me, I could barely see what I was doing. I felt very discouraged because I had never picked up anything as small as a lash before. I remember, it took me 2 hours to apply 11 lashes on one eye. I could not understand how I would learn to apply 70+ lashes per eye in 2 hours. By day 2, I knew that I was born to do this.
What was your most memorable lash application?
My most memorable lash application was when I applied lashes on a client who was a cancer survivor. Her lashes had just started growing back in and she felt like she had not been beautiful, ever since she lost all of her hair and lashes. When she looked at herself in the mirror she could not believe her eyes. She thanked me a million times and told me that I changed her life. This moment showed me how meaningful my career as a lash artist was.
If you can give ONE advice to a new lash stylist getting into the business, what would it be?
I will tell all new lash stylists to love what they do. Focus on perfecting each small step within the application process, do not focus on speed. Speed will come with consistent, perfect small steps. Be patient with yourself and lash everyone you can get your hands on. Once you have accomplished perfection of each step and proper speed, be comfortable charging what our life-changing service is worth. The other lash methods out there are not our competition, so do not try to compete with their prices. And never hesitate to reach out to Xtreme Lashes for support. They have so many resources that will help your excel.
Finish this sentence: I love to lash because:
I love to lash because it not only enhance the eyes it transforms the whole face. Lashing allows me to be creative, change the way a person feels about themselves, boosts self-confidence, simplifies the woman’s morning routine, and helps the client to unwind. I also love the opportunity it has given me to launch a successful business with confidence and provide a better tomorrow for my clients, myself, and my family.